Brian FigulaPD
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While many AC stations do their best to avoid controversy, you find ways to use it to your advantage. Specifically, during the 2014 World Series between the Giants and the Royals, KOIT/ San Francisco banned “Royals” by Lorde. More recently, you entered the holiday debate surrounding “Baby It’s Cold Outside” and the #MeToo movement.
In both cases you generated local and national news coverage, while helping make your station and radio overall part of larger conversations. How do these high-profile examples connect with your overall programming strategy and philosophy?Brian: The focus for most ACs is the music, a clear-cut message and strengthening families within the communities that we service. It can many times be harder to “cut through” and stand out on-air with the AC format, so we rely on other outlets (social, website, community, etc.).
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April 25, 2019
Erica Farber, RAB: "Radio's relationship with listeners is at the center of its resiliency and success."
In 2020, we’ll celebrate 100 years of commercial radio. How are we planning to celebrate that milestone as an industry? Erica: We will be celebrating radio’s continued success – specifically, our 100-year heritage of serving our local communities in changing times, ...
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Congratulations on a fantastic 50th Country Radio Seminar. What makes this event so unique and where do you go from here as you plan #51 and beyond? RJ: CRS is the only annual industry event that focuses on one music genre, providing a balance of education and ...
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March 21, 2019
David Layer, NAB: "We are on the verge of a dramatic increase of Hybrid Radio deployment, primarily in automobiles."
The NAB is associated with lobbying and serving as the collective voice of broadcasters, but there’s also an important component of technical development and innovation, especially with Hybrid Radio. What’s NAB’s role in this space? David: NAB's Technology ...
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Deloitte’s Technology, Media, and Telecommunications is a global practice that has been publishing its annual Predictions report since 2001. For 2019, the report features important insights on rapid growth industries such as machine learning, 5G as well as ...
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Research consistently shows that as Americans gain full-time employment, radio becomes increasingly valuable. However, as a professor you see the future workforce in the classroom and on campus. What does your experience tell you about radio among P18-24? McKim: I’m ...
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February 7, 2019
CUMULUS MEDIA/Westwood One Chief Insights Officer Pierre Bouvard: "Daily time spent with AM/FM radio dwarfs digital audio."
You recently presented some powerful insights from the Q3 2018 Edison Research Share of Ear Report. What did you find? Pierre: The Q3 2018 edition demonstrates the large gap between advertiser perception and reality of audio time spent, as well as how AM/FM radio stacks ...
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Here in Cincinnati, on January 7th, 2019, police officer Dale Woods died from injuries he suffered while on duty a few days earlier. Over the course of the next several days, the community paid their respects to Officer Woods. As plans for the final funeral procession ...
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January 10, 2019
Entercom Communications COO Weezie Kramer: "The onus is on us (as an industry) to debunk myths and proactively take back the narrative on radio."
What fundamentals make radio’s existing business model so resilient? Weezie: Radio is resilient because it is unique and different from other media. Radio is local, connected and personal. Radio creates dialogue and engages the audience so fans feel a personal ...
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December 13, 2018
Pat Barry, On-Air Personality: "We Can Increase Our Audience And Revenue - Without Operating Costs Going Up"
You’ve introduced the Rolling Stones at the Rubber Bowl in Akron, hosted an afternoon-drive Talk show during the 9/11 attacks and currently are on-air in afternoons with a locally owned Country station in Cincinnati. You’ve literally had a front-row seat and been ...
